Archief voor mei, 2007

La Ducha – Axe seco

Yesterday I attended a spanish seminar in Antwerp. One of the guests was ms. Femenía, a professor at the university of Valencia (CEU). She told the audience about the differences between spanish and belgian advertising, new types of media, spanish advertising awards, etc…

One of the commercials caught my eye immediately: ” La Ducha (AXE) ” by czar.be. We all know czar (production company) from Jens Mortier, a popular name in the belgian advertising  world.  Sit back and enjoy 🙂


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